"Hygge" — pronounced “hoo-ga” — means “cozy” in Danish. Founders Christiana and Aimee often found themselves discussing ways to live more simply. Both believe in being more appreciative of small joys and living in the moment. While hygge manifests itself differently for each person, it is ultimately about living better. By collaborating with artists and discovering new ways of joyful living, Hygge & West hope to inspire you to create more hygge in your own life.